GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked across Home Depot and Lowe's from January 1 to September 30, 2026 shows Ruggable maintaining a concentrated retail footprint. Home Depot accounts for the clear majority of tracked revenue at 74.9%, with Lowe's contributing the remaining 25.1%. The average product price across the period stands at $239.26, positioning the brand in the premium tier of its category. Momentum in the most recent tracked month was notable, with revenue climbing 129.7% versus the prior month. That growth came alongside modest price softening, as the average price eased 2.8% month over month to $241.04.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 130% from Jul to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Jul to Aug.
REVENUE SHARE
Revenue distribution across product categories for Ruggable on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Ruggable.
BY REVENUE
Ruggable sells 80% online and 20% offline. Online runs through 2 channels; offline through 1.
Online
80%
20%
Offline
Online channels
80%
Offline channels
20%
BY REVIEW COUNT
Across 31K ratings on 2 channels, Ruggable averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 31K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$442.55
Price
$8.9K
Revenue
$208.78
Price
$3.13K
Revenue
$186.15
Price
$745
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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