GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 through August 31, 2026 shows Mint Mobile, a brand owned by T-Mobile US (NASDAQ: TMUS), splitting its retail revenue across two tracked channels: Amazon at 58.4% and Best Buy at 41.6%. The brand's average product price sits at $33.39 year-to-date, though pricing has trended sharply lower, falling 22.4% over the observed period to $28.76. Revenue expanded 18.6% across the June 1 to August 31 timeseries window, even as the most recent month registered a 14.0% month-over-month decline. That combination of rising volume and compressing price points suggests promotional activity is driving much of the growth. Best Buy assortment pricing reinforces the pattern, with comparable three-month plans listed between $23.82 and $29.87.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 19% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 22% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Mint Mobile on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Mint Mobile.
BY REVENUE
Mint Mobile sells 60% online and 40% offline. Online runs through 1 channel; offline through 1.
Online
60%
40%
Offline
Online channels
60%
Offline channels
40%
BY REVIEW COUNT
Across 473K ratings on 2 channels, Mint Mobile averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 473K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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