GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Master Cook generated an average product price of $87.48 across tracked retailers between January and April 2026. Amazon dominated as the leading retail channel, capturing 66.0% of Master Cook's revenue share, followed by menards.com at 33.7%. The brand experienced impressive momentum during the tracked period, with overall revenue growing 86.4% since the beginning of the timeseries. Despite this strong revenue growth, Master Cook's average price decreased 19.0% over the same period, suggesting a shift toward more competitively priced offerings or promotional activity. The most recent month showed a notable 30.9% month-over-month revenue increase, signaling continued upward sales trajectory for the brand.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 86% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 19% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Master Cook on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Master Cook.
