Home/Insights/Brands/KiddeProduct Intelligence - 2026 YTD USA

Kidde

1M+

Products Sold, Jan to Jun 2026

350+

# Offline Stores

$51.81

Avg. Price

4.6

Avg. Rating

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Kidde Market Overview

According to Grips Intelligence offline retail data tracked from January 1 to June 30, 2026 across Amazon, Menards, and Home Depot, Kidde's overall revenue grew 1.9% during the period, while its average product price of $52.06 slipped 4.1%, with a more recent 3.5% month-over-month decline to $51.08. Amazon dominated the brand's in-store revenue mix with a 62.3% share, followed by menards.com at 34.3% and homedepot.com trailing at just 3.4%. Grips Intelligence data shows revenue softened toward the end of the window, dropping 4.5% versus the prior month. On Amazon, higher-priced SKUs such as a hardwired smoke and carbon monoxide detector at $71.35 and a plug-in gas alarm at $78.21 anchored the premium end of the assortment. Kidde operates as a private company under Kidde Global Solutions—following its acquisition by an affiliate of Lone Star Funds—so no public stock ticker applies.

Revenue Share by Channel
Data covers Amazon, Menards, Home Depot

Kidde's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 2% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Kidde's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 4% from Apr to Jun.

Average price

Absolute values in $

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Kidde's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Kidde on Amazon.

Amazon

Categories by revenue share

Distribution in %

Kidde's channels

REVENUE SHARE

Revenue distribution across tracked channels for Kidde.

Channels by revenue share

Distribution in %

Kidde's online vs offline revenue split

BY REVENUE

Kidde sells 66% online and 34% offline. Online runs through 2 channels; offline through 1. Online share has moved from 6% in Feb to 70% in Jun.

Revenue by channel

Share of total revenue across all channels

Online

66%

34%

Offline

Online share trend

Feb – Jun

Online channels

66%

Amazon.com
HomeDepot.com

Offline channels

34%

Menards stores

Kidde's customer ratings

BY REVIEW COUNT

Across 2.2M ratings on 3 channels, Kidde averages 4.6. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 2.2M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for Kidde

BY REVENUE

Amazon
Amazon
#1Kidde Fire Extinguisher for Home, 1-A:10-B:C, Dry Chemical Extinguisher, Red, Mounting Bracket Included, 2 Pack

$43.99

Price

$1.97M

Revenue

#2Kidde Carbon Monoxide Detector, Propane, Natural, Methane, & Explosive Gas Alarm, Plug-in Wall with 9-Volt Battery Backup, Digital LED Display

$74.86

Price

$1.58M

Revenue

#3Kidde Nighthawk Carbon Monoxide Detector, AC-Plug-In with Battery Backup, Digital Display

$39.73

Price

$1.24M

Revenue

#4Kidde Carbon Monoxide Detector, Plug in Wall with AA Battery Backup, Test-Hush Button

$31.97

Price

$1.03M

Revenue

#5Kidde FA110 Multi Purpose Fire Extinguisher 1A10BC, 1 Pack

$26.47

Price

$621K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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