Kaytee

Kaytee Market Overview

According to in-store data from Grips Intelligence, Kaytee generated the majority of its revenue through Amazon, which accounted for 61.1% of total revenue share across five tracked retailers—Amazon, Ace Hardware, Menards, Home Depot, and Lowe's—during the January to May 2026 period. Ace Hardware followed as the second-largest channel at 23.3%, with Menards contributing 12.1%, while Home Depot and Lowe's combined for just 3.5% of revenue. The brand's average product price stood at $14.26, though pricing varied significantly by retailer, with Lowe's listing products at notably higher average price points compared to other channels. Kaytee saw strong momentum during the tracking period, with overall revenue growing 21.5% and the most recent month reflecting an 8.5% month-over-month increase. Despite this revenue growth, average prices trended downward with a 4.3% overall decline, suggesting that volume gains rather than pricing power have been the primary driver of Kaytee's recent performance.