GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 to September 30, 2026 across Amazon, acehardware.com and lowes.com, Johnson — a brand under Kenvue (NYSE: KVUE) — posted an average product price of $31.56. Amazon accounted for the largest slice of year-to-date revenue at 46.8%, closely trailed by acehardware.com at 41.9%, while lowes.com contributed the remaining 11.3%. Momentum has weakened over the July–September timeseries window, with revenue down 22.4% overall and a steeper 17.6% decline in the most recent month. Average selling prices followed a similar path, falling 14.9% across the period to $30.11, including a 7.9% month-over-month drop. The combination of softening revenue and compressing prices suggests promotional pressure concentrated in Johnson's two dominant channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 22% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 15% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Johnson on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Johnson.
BY REVENUE
Johnson sells 55% online and 45% offline. Online runs through 2 channels; offline through 2.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 241K ratings on 3 channels, Johnson averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 241K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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