GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Jackel generated revenue across four major retailers between January and April 2026, with Amazon commanding the largest revenue share at 52.2%, followed by Lowes.com at 36.5% and HomeDepot.com at 9.8%. The brand's average product price during this period was $44.24, reflecting a slight overall decrease of 1.8% in average pricing over the tracked months. Notably, Jackel experienced strong momentum with revenue growing 32.2% over the measured period, signaling increasing consumer demand. Amazon and Lowes.com together account for nearly 89% of Jackel's total revenue share, highlighting a highly concentrated retail distribution strategy. Acehardware.com rounds out the retailer mix with a modest 1.5% share, suggesting potential room for expanded retail partnerships.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 32% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 2% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Jackel on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Jackel.
BY REVENUE
Jackel sells 64% online and 36% offline. Online runs through 3 retailers; offline through 2.
Online
64%
36%
Offline
Online channels
64%
Offline channels
36%
BY REVIEW COUNT
Across 11K ratings on 4 retailers, Jackel averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 11K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
