GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence offline retail data tracked from January 1 to June 30, 2026 across Home Depot, Menards, Lowe's, Amazon, and Ace Hardware, iLive's revenue grew a notable 70.9% over the period. iLive is a privately held brand owned by DPI, Inc., which launched the label in 2007 and later revitalized it with a shift toward Bluetooth-enabled products. Home Depot dominated distribution with a 36.1% revenue share, followed closely by Menards at 23.0% and Lowe's at 22.1%, underscoring the brand's heavy reliance on home-improvement channels. Pricing momentum was also strong, with the average product price climbing 11.2% to reach $53.10, an increase of 4.4% versus the prior month. These trends suggest iLive is successfully scaling its in-store presence while commanding higher price points across its key retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 71% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 11% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for iLive on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for iLive.
BY REVENUE
iLive sells 60% online and 40% offline. Online runs through 3 channels; offline through 3.
Online
60%
40%
Offline
Online channels
60%
Offline channels
40%
BY REVIEW COUNT
Across 135K ratings on 5 channels, iLive averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 135K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$66.94
Price
$40K
Revenue
$92.60
Price
$28K
Revenue
$36.31
Price
$19K
Revenue
$144.94
Price
$7.8K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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