Cobra

Cobra Market Overview

According to in-store data from Grips Intelligence, Cobra maintained an average product price of $32.17 across six major retailers during Q1 2026 (January–March). Amazon dominated Cobra's revenue share at 49.0%, capturing nearly half of all tracked sales, followed by acehardware.com at 21.8% and menards.com at 12.7%. Notably, Cobra's overall revenue declined by 25.4% over the quarter, accompanied by a 20.9% drop in average selling price. The brand's distribution across diverse retailers like Best Buy (6.1%), lowes.com (5.9%), and homedepot.com (4.5%) reflects a broad but Amazon-heavy retail footprint. These trends suggest Cobra faced significant pricing and demand pressures during the first quarter of 2026.