Home/Insights/Brands/CobraProduct Intelligence - 2026 YTD USA

Cobra

700K+

Products Sold, Jan to Aug 2026

5,400+

# Offline Stores

$27.61

Avg. Price

4.2

Avg. Rating

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Cobra Market Overview

Grips Intelligence in-store data tracked Cobra across six retail channels — Amazon, acehardware.com, menards.com, lowes.com, homedepot.com and Best Buy — from January 1 to August 31, 2026. Amazon dominates the brand's measured footprint with a 47.0% revenue share, while acehardware.com (19.0%) and menards.com (17.6%) together account for another 36.6%, leaving lowes.com, homedepot.com and Best Buy to split the remaining 16.3%. Revenue rose 8.8% over the June–August timeseries window, though the most recent month slipped 2.1% against the prior period. The average product price sits at $26.84 overall, with the latest monthly reading of $28.32 down 6.3% month over month yet still 0.7% above where pricing started. Cobra Golf operates as a wholly owned subsidiary of Puma SE (FWB: PUM), a useful piece of context when benchmarking the brand's distribution mix against peers.

Revenue Share by Channel
Data covers Amazon, Ace Hardware, Menards, Lowe's, Home Depot, Best Buy

Cobra's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 9% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Cobra's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.

Average price

Absolute values in $

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Cobra's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Cobra on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Cobra's channels

REVENUE SHARE

Revenue distribution across tracked channels for Cobra.

Channels by revenue share

Distribution in %

Cobra's online vs offline revenue split

BY REVENUE

Cobra sells 57% online and 43% offline. Online runs through 3 channels; offline through 4. Online share has moved from 52% in Apr to 59% in Aug.

Revenue by channel

Share of total revenue across all channels

Online

57%

43%

Offline

Online share trend

Apr – Aug

Online channels

57%

Amazon.com
HomeDepot.com
Lowes.com

Offline channels

43%

Ace Hardware stores
Menards stores
Lowe's stores
Best Buy stores

Cobra's customer ratings

BY REVIEW COUNT

Across 602K ratings on 6 channels, Cobra averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.2

/ 5

From 602K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Cobra

BY REVENUE

Ace Hardware
Ace Hardware
#1Cobra 25 ft. L Pistol Grip Drum Auger

$39.99

Price

$564K

Revenue

#2Cobra Hair Snake 1.68 ft. L Drain Opener

$3.99

Price

$483K

Revenue

#3Cobra 3 ft. L Toilet Auger

$17.99

Price

$341K

Revenue

#4Cobra 20 ft. L Plastic Drum Auger

$21.99

Price

$328K

Revenue

#5Cobra 3 ft. L Toilet Auger

$19.99

Price

$250K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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