Grips Intelligence in-store data tracked across Amazon, Lowe's, Home Depot, Menards and Ace Hardware from January 1 to August 31, 2026 shows Igloo, a brand under Nasdaq Stockholm-listed parent Dometic Group (Nasdaq Stockholm: DOM), commanding an average product price of $49.10. Distribution is heavily concentrated, with Amazon alone accounting for 56.3% of year-to-date revenue, more than triple the 15.3% held by the second-largest channel, Lowe's. Home Depot (11.4%), Menards (9.6%) and Ace Hardware (7.4%) split the remaining third of tracked sales, giving the brand meaningful but secondary exposure across home-improvement retail. Momentum softened over the summer window, with revenue falling 17.2% month over month and 9.5% across the tracked period. Pricing followed a similar path, easing 0.5% in the latest month to $48.43 and declining 7.1% overall, suggesting a more promotional posture as demand cooled.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 10% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Igloo on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Igloo.
BY REVENUE
Igloo sells 79% online and 21% offline. Online runs through 3 channels; offline through 3.
Online
79%
21%
Offline
Online channels
79%
Offline channels
21%
BY REVIEW COUNT
Across 1.89M ratings on 5 channels, Igloo averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 1.89M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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