GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to July 31, 2026 across Amazon, Lowes.com and HomeDepot.com, iFLO's sales base is heavily concentrated in a single channel. Amazon accounts for 76.9% of year-to-date revenue, with Lowes.com contributing 18.2% and HomeDepot.com trailing at 4.5%. Revenue momentum has been strong, rising 30.0% over the tracked period and climbing 20.3% in the most recent month alone. Pricing has moved higher in tandem, with the average selling price up 5.0% overall to $62.10 in the latest month, above the $58.35 period average. The combination of rising volume and firmer pricing suggests iFLO is scaling without discounting, though its dependence on one retail channel remains the key risk to watch.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 36% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 8% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for iFLO on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for iFLO.
BY REVENUE
iFLO sells 83% online and 17% offline. Online runs through 3 channels; offline through 2.
Online
83%
17%
Offline
Online channels
83%
Offline channels
17%
BY REVIEW COUNT
Across 37K ratings on 3 channels, iFLO averages 4.3★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.3
/ 5
From 37K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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