GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Amazon, lowes.com and homedepot.com, iFLO carries an average product price of $48.50. Amazon dominates the brand's revenue mix at 80.4% share, leaving lowes.com at 14.6% and homedepot.com at a marginal 4.6%. Recent momentum has softened, with revenue falling 14.9% month-over-month and 14.8% across the July–September tracking window. Pricing has followed a similar path, with the average selling price easing 7.9% month-over-month to $42.26 and 8.8% over the quarter. The combination of a heavy single-channel concentration and simultaneous declines in both price and revenue suggests iFLO's near-term growth depends on diversifying beyond Amazon.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 15% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 9% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for iFLO on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for iFLO.
BY REVENUE
iFLO sells 87% online and 13% offline. Online runs through 3 channels; offline through 2. Online share has moved from 85% in May to 93% in Sep.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 37K ratings on 3 channels, iFLO averages 4.3★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.3
/ 5
From 37K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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