Home/Insights/Brands/MasterCoolProduct Intelligence - 2026 YTD USA

MasterCool

10K+

Products Sold, Jan to Jul 2026

80+

# Offline Stores

$203.34

Avg. Price

4.4

Avg. Rating

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MasterCool Market Overview

MasterCool, a brand of Essick Air Products, posted 50.6% revenue growth between January 1 and July 31, 2026, according to in-store data from Grips Intelligence tracking Lowe's, Home Depot, and Amazon. Revenue share is split remarkably evenly across the three retailers, with lowes.com at 36.3%, homedepot.com at 34.7%, and Amazon at 28.3%, giving the brand unusually balanced distribution. Momentum accelerated late in the period, with revenue climbing 28.3% month-over-month in the most recent measured month. That growth came alongside pricing pressure, as the average selling price fell 16.0% over the period to $183.98, against a year-to-date average of $209.56. The divergence between the higher-ticket items at Lowe's and Home Depot, where top sellers range from roughly $611 to $1,325, and Amazon's sub-$320 assortment explains much of the swing in blended pricing.

Revenue Share by Channel
Data covers Lowe's, Home Depot, Amazon

MasterCool's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 51% from May to Jul.

Monthly revenue

Indexed values, 0-100

MasterCool's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 19% from May to Jul.

Average price

Absolute values in $

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MasterCool's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for MasterCool on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

MasterCool's channels

REVENUE SHARE

Revenue distribution across tracked channels for MasterCool.

Channels by revenue share

Distribution in %

MasterCool's online vs offline revenue split

BY REVENUE

MasterCool sells 82% online and 18% offline. Online runs through 3 channels; offline through 1. Online share has moved from 96% in Mar to 61% in Jul.

Revenue by channel

Share of total revenue across all channels

Online

82%

18%

Offline

Online share trend

Mar – Jul

Online channels

82%

HomeDepot.com
Amazon.com
Lowes.com

Offline channels

18%

Lowe's stores

MasterCool's customer ratings

BY REVIEW COUNT

Across 40K ratings on 3 channels, MasterCool averages 4.4. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 40K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for MasterCool

BY REVENUE

Home Depot
Home Depot
#15900 CFM 115-Volt 3-Speed Slim Profile Window Evaporative Cooler for 2000 sq. ft.

$682.38

Price

$139K

Revenue

#27000 CFM 2-Speed Down-Draft Roof 12 in. Media Evaporative Cooler for 2300 sq. ft. (Motor Not Included)

$1,300.55

Price

$126K

Revenue

#37000 CFM Down-Draft Roof 8 in. Media Evaporative Cooler for 2300 sq. ft. (Motor Not Included)

$1,144.00

Price

$102K

Revenue

#45000 CFM Down-Draft Roof 8 in. Media Evaporative Cooler for 1650 sq. ft. (Motor Not Included)

$956.00

Price

$56K

Revenue

#57000 CFM 2-Speed Side-Draft Wall/Roof 12 in. Media Evaporative Cooler for 2300 sq. ft. (Motor Not Included)

$1,324.98

Price

$50K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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