GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and lowes.com from January 1 to September 30, 2026, Honey-Can-Do's sales remain overwhelmingly concentrated in a single channel, with Amazon accounting for 97.4% of year-to-date revenue versus just 2.3% for lowes.com. The brand's average product price sits at $35.25 across the tracked period, placing it in the accessible mid-tier of its competitive set. Momentum has softened notably in the third quarter, with revenue falling 6.5% month-over-month and declining 22.2% overall across the July–September window. Pricing has followed a similar downward path, with the average selling price slipping 8.2% month-over-month to $32.49 and dropping 15.0% across the quarter. That combination of falling volume and falling price points to discount-led positioning rather than a mix shift toward premium items, and suggests channel diversification beyond Amazon remains the clearest growth lever.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 22% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 15% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Honey-Can-Do on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Honey-Can-Do.
BY REVIEW COUNT
Across 1.51M ratings on 2 channels, Honey-Can-Do averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 1.51M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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