GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to September 30, 2026 across Amazon and menards.com, HME's sales footprint is heavily concentrated in a single channel. Amazon accounts for 77.4% of year-to-date revenue, with menards.com contributing the remaining 21.9%. Momentum has been strong through the back half of the period, with revenue up 227.2% since the start of the Q3 tracking window and a 42.7% month-over-month gain in the most recent month. Pricing sits at an average of $14.07 across tracked items, though the latest monthly average slipped 11.6% to $13.90. Even with that dip, average price is still up 17.6% over the quarter, suggesting a mix shift toward higher-ticket items alongside promotional activity on entry-level products.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 227% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 17% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for HME on Menards.
REVENUE SHARE
Revenue distribution across tracked channels for HME.
BY REVENUE
HME sells 79% online and 21% offline. Online runs through 1 channel; offline through 1.
Online
79%
21%
Offline
Online channels
79%
Offline channels
21%
BY REVIEW COUNT
Across 96K ratings on 2 channels, HME averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 96K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$6.47
Price
$62K
Revenue
$61.99
Price
$59K
Revenue
$146.78
Price
$46K
Revenue
$9.93
Price
$22K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
