GrowTrax

GrowTrax Market Overview

According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Menards, Amazon, Lowe's, Home Depot and Ace Hardware, GrowTrax's retail footprint is heavily concentrated among a small set of large-format chains. Menards leads with a 44.0% share of year-to-date revenue, followed by Amazon at 25.4% and Lowe's at 21.4%, leaving Home Depot (7.2%) and Ace Hardware (2.0%) as comparatively minor contributors. Pricing has trended upward over the tracked period, with the average selling price rising 9.6% overall and climbing another 7.9% month-over-month to $36.18, well above the $33.10 year-to-date average. Revenue has been more mixed, growing 4.6% in the most recent month but finishing 2.3% lower across the broader window, suggesting price gains have been partially offset by softer unit movement. The combination of concentrated channel exposure and rising average prices makes Menards performance the single biggest swing factor for the brand's near-term trajectory.