GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking five major retailers from January to February 2026, GrowTrax generates the vast majority of its online revenue through Lowes.com, which commands a dominant 75.4% revenue share, followed by Amazon at 13.1% and Menards.com at 6.5%. The brand's average product price sits at $34.71 across all tracked retailers, reflecting relative pricing stability with only a 0.2% overall price increase during the observed trend period. Home Depot and Ace Hardware account for a combined 5.0% of revenue share, suggesting significant room for distribution growth across these home improvement channels. Notably, GrowTrax experienced overall revenue growth of 24.4% over the trailing trend period from December 2025 through February 2026, signaling strong upward sales momentum. The brand's heavy concentration on a single retailer for over three-quarters of its revenue presents both a strength in channel partnership and a potential vulnerability worth monitoring.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 24% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 0% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for GrowTrax on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for GrowTrax.
