GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering Q1 2026 (January–March) across Lowe's, Home Depot, Ace Hardware, and Amazon, Milorganite commands an average product price of $60.30. Lowe's leads as the brand's top retailer with a 44.3% revenue share, followed closely by Home Depot at 38.0% and Ace Hardware at 14.6%. Amazon accounts for just 3.0% of Milorganite's revenue, underscoring the brand's heavy reliance on traditional home improvement retailers. Notably, the brand experienced a remarkable 714.2% revenue surge over the tracked period, signaling a strong seasonal demand ramp-up heading into spring. This rapid growth trajectory positions Milorganite as a brand to watch in the competitive landscape during the peak lawn care season.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 714% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 48% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Milorganite on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Milorganite.
TO MILORGANITE
