GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence offline retail data spanning January 1 to June 30, 2026 across Amazon and menards.com, Goop's in-store revenue grew 50.7% over the period, capping a strong month with a 53.5% month-over-month gain. There is no ticker symbol for Goop stock because it is a private company, as private companies do not have ticker symbols like public companies. Grips Intelligence data shows the brand's average product price climbed 26.6% overall to reach $33.35, an 18.8% increase in the most recent month tracked. Amazon dominated distribution with an 82.6% revenue share, while menards.com accounted for the remaining 16.8%. Across the full period the average product price stood at $27.52, underscoring meaningful pricing momentum through the second quarter.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 51% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 27% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Goop on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Goop.
BY REVENUE
Goop sells 83% online and 17% offline. Online runs through 1 channel; offline through 2. Online share has moved from 90% in Feb to 89% in Jun.
Online
83%
17%
Offline
Online channels
83%
Offline channels
17%
BY REVIEW COUNT
Across 148K ratings on 2 channels, Goop averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 148K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$55.00
Price
$727K
Revenue
$150.00
Price
$591K
Revenue
$125.00
Price
$259K
Revenue
$105.00
Price
$200K
Revenue
$59.44
Price
$185K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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