GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data tracking performance across Lowes.com, Acehardware.com, Amazon, and Homedepot.com from January to February 2026, Frogtape demonstrated solid momentum with revenue growing 7.8% over the period. Lowes.com commands the largest share of Frogtape's online revenue at 40.3%, followed closely by Acehardware.com at 34.9%, while Amazon captures 23.1% and Homedepot.com trails significantly at just 1.7%. The brand's average product price sits at $13.13, though pricing showed a downward trend with a 6.4% decrease over the tracked period. Month-over-month revenue growth accelerated to 11.0%, suggesting strengthening demand heading into the spring season. The concentrated revenue split between Lowes.com and Acehardware.com, which together account for over 75% of sales, highlights Frogtape's heavy reliance on traditional home improvement retail channels for its online performance.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 8% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Frogtape on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Frogtape.
