Ram Board

Ram Board Market Overview

Grips Intelligence in-store data covering January 1 through September 30, 2026 across Lowe's, Home Depot, Ace Hardware and Amazon shows Ram Board, a brand within the privately held Icon Protection portfolio, drawing the overwhelming majority of its revenue from a single retailer, with lowes.com accounting for 72.2% of year-to-date sales. Home Depot follows at 18.5%, while Ace Hardware (5.7%) and Amazon (3.5%) together contribute under 10%, leaving the brand heavily exposed to shifts in one account. The average product price sits at $38.63, though pricing has softened 3.2% over the tracked period to $36.55 in the most recent month. Revenue momentum has been the bigger concern, falling 23.0% month over month and 40.9% across the third-quarter timeseries window. That combination of concentrated distribution, mild price erosion and a steep sales decline suggests the brand's near-term trajectory hinges on performance recovery at its largest retail partner.