Fluke

Fluke Market Overview

According to Grips Intelligence data tracking Amazon, homedepot.com, and lowes.com from January to February 2026, Fluke holds a strong retail presence with Amazon commanding a dominant 92.8% share of the brand's online revenue. The brand's average product price stands at $154.55, with a modest 1.1% increase in average pricing observed over the tracking period. Notably, Fluke experienced a significant 24.4% decline in overall revenue during this period, signaling potential seasonal softness or shifting demand patterns. Home Depot and Lowe's account for a combined 6.7% of Fluke's online revenue, suggesting heavy reliance on Amazon as its primary digital sales channel. This concentration of revenue on a single marketplace presents both an opportunity for growth on underrepresented retailers and a risk factor worth monitoring.