Home/Insights/Brands/Five StarProduct Intelligence - 2026 YTD USA

Five Star

2M+

Products Sold, Jan to Sep 2026

700+

# Offline Stores

$8.30

Avg. Price

4.7

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Five Star Market Overview

According to Grips Intelligence in-store data tracked across Amazon and Office Depot from January 1 to September 30, 2026, Five Star — a brand under ACCO Brands Corporation (NYSE: ACCO) — posted revenue growth of 191.2% over the measured period. Amazon dominates the brand's channel mix at 92.6% of year-to-date revenue, leaving Office Depot with a comparatively modest 7.0% share. The average product price sits at $8.31, having risen 5.0% across the tracked window and 2.8% in the most recent month to $8.34. Momentum remained positive into the latest period, with revenue up 8.4% month over month. The combination of accelerating revenue and steadily rising prices suggests Five Star is gaining traction without relying on discounting.

Revenue Share by Channel
Data covers Amazon, Office Depot

Five Star's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 191% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Five Star's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 5% from Jul to Sep.

Average price

Absolute values in $

Start benchmarking for free

Five Star's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Five Star on Amazon.

Amazon

Categories by revenue share

Distribution in %

Five Star's channels

REVENUE SHARE

Revenue distribution across tracked channels for Five Star.

Channels by revenue share

Distribution in %

Five Star's online vs offline revenue split

BY REVENUE

Five Star sells 93% online and 7% offline. Online runs through 1 channel; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

93%

7%

Offline

Online channels

93%

Amazon.com

Offline channels

7%

Office Depot stores

Five Star's customer ratings

BY REVIEW COUNT

Across 3.8M ratings on 2 channels, Five Star averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 3.8M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Five Star

BY REVENUE

Amazon
Amazon
#1Five Star Spiral Notebooks + Study App, 4 Pack, 1 Subject, College Ruled Paper, 8-1/2" x 11", 100 Sheets, Purple, Pink, White, Green (820337-ECM)

$12.97

Price

$1.34M

Revenue

#2Five Star Spiral Notebooks with Pockets Plus Study App, 6 Pack, 1-Subject, College Ruled Paper, 11” x 8-1/2", 100 Sheets, Assorted Colors (38052)

$20.66

Price

$1.13M

Revenue

#3Five Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 11" x 8-1/2", 200 Sheets, Black, 1 Count (72081)

$6.97

Price

$1.06M

Revenue

#4Five Star 2-Pocket Folders, 4 Pack, Plastic Folders with Stay-Put Tabs and Prong Fasteners, Includes Writable Label, Holds 11" x 8-1/2", Assorted Colors (38048), 4 count (Pack of 1

$9.97

Price

$579K

Revenue

#5Five Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 200 Sheets, 11" x 8-1/2", Pacific Blue, 1 Count (73635)

$6.98

Price

$475K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved