Home/Insights/Brands/Five StarProduct Intelligence - 2026 YTD USA

Five Star

1M+

Products Sold, Jan to Aug 2026

700+

# Offline Stores

$8.95

Avg. Price

4.7

Avg. Rating

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Five Star Market Overview

According to Grips Intelligence in-store data tracked across Amazon and Office Depot from January 1 to August 31, 2026, Five Star — a brand owned by ACCO Brands Corporation (NYSE: ACCO) — shows a heavily concentrated channel mix. Amazon accounts for 89.9% of year-to-date revenue, while Office Depot contributes just 9.5%, leaving the brand's performance closely tied to a single retail destination. Momentum has been steep through the summer window of June to August 2026, with revenue up 479.0% overall and a 158.4% month-over-month gain in the latest period. That growth came alongside softer pricing, as the average selling price slipped 10.6% across the period to $8.38, below the $8.95 year-to-date average. The combination of rising volume and declining average price suggests seasonal back-to-school demand is being captured largely through lower-priced, higher-turnover assortments.

Revenue Share by Channel
Data covers Amazon, Office Depot

Five Star's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 479% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Five Star's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 11% from Jun to Aug.

Average price

Absolute values in $

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Five Star's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Five Star on Amazon.

Amazon

Categories by revenue share

Distribution in %

Five Star's channels

REVENUE SHARE

Revenue distribution across tracked channels for Five Star.

Channels by revenue share

Distribution in %

Five Star's online vs offline revenue split

BY REVENUE

Five Star sells 90% online and 10% offline. Online runs through 1 channel; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

90%

10%

Offline

Online channels

90%

Amazon.com

Offline channels

10%

Office Depot stores

Five Star's customer ratings

BY REVIEW COUNT

Across 4.05M ratings on 2 channels, Five Star averages 4.7. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 4.05M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Five Star

BY REVENUE

Amazon
Amazon
#1Five Star Spiral Notebooks + Study App, 4 Pack, 1 Subject, College Ruled Paper, 8-1/2" x 11", 100 Sheets, Purple, Pink, White, Green (820337-ECM)

$12.99

Price

$798K

Revenue

#2Five Star Spiral Notebooks with Pockets Plus Study App, 6 Pack, 1-Subject, College Ruled Paper, 11” x 8-1/2", 100 Sheets, Assorted Colors (38052)

$24.91

Price

$736K

Revenue

#3Five Star Spiral Notebook + Study App, 5 Subject, College Ruled Paper, 11" x 8-1/2", 200 Sheets, Black, 1 Count (72081)

$6.97

Price

$722K

Revenue

#4Five Star 2-Pocket Folders, 4 Pack, Plastic Folders with Stay-Put Tabs and Prong Fasteners, Includes Writable Label, Holds 11" x 8-1/2", Assorted Colors (38048), 4 count (Pack of 1

$9.99

Price

$217K

Revenue

#5Five Star Spiral Notebook, 1-Subject, 100 College-Ruled Sheets, 11 x 8.5 Inch Sheet Size, Blue (72565)

$2.97

Price

$189K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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