GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Avery maintained an average product price of $14.52 across Amazon, Office Depot, and Newegg during the January to May 2026 period. Amazon dominated Avery's retail distribution, commanding a significant 61.9% revenue share, followed by Office Depot at 29.3% and Newegg capturing the remaining 8.6%. Despite its strong retail presence, Avery experienced a modest 1.9% decline in overall revenue during the tracked period. Notably, average pricing showed a 1.5% upward trend, suggesting the brand has been gradually adjusting its pricing strategy even as revenue softened. These dynamics point to a mature brand navigating a competitive landscape while leveraging its dominant Amazon channel to sustain market visibility.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 2% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Avery on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Avery.
BY REVENUE
Avery sells 71% online and 29% offline. Online runs through 2 retailers; offline through 1.
Online
71%
29%
Offline
Online channels
71%
Offline channels
29%
BY REVIEW COUNT
Across 7.6M ratings on 3 retailers, Avery averages 4.7★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.7
/ 5
From 7.6M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
$28.96
Price
$2.4M
Revenue
$10.44
Price
$926K
Revenue
$34.69
Price
$588K
Revenue
$39.18
Price
$447K
Revenue
