GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Fiskars generated an average product price of $22.39 across five major retailers—Amazon, Ace Hardware, Lowe's, Menards, and Home Depot—between January and April 2026. Amazon dominated Fiskars' revenue share at 66.3%, far outpacing Ace Hardware (13.8%) and Lowe's (13.2%), which held nearly identical positions as the second and third largest channels. Notably, Fiskars experienced impressive revenue growth of 84.3% over the tracked period, signaling strong momentum heading into the spring season. Average prices also trended upward, rising 3.9% overall, suggesting the brand has maintained pricing power despite its broad multi-retailer distribution. Together, Home Depot and Menards accounted for a combined 6.6% of revenue share, indicating significant room for Fiskars to expand its footprint at these key home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 84% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 4% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Fiskars on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Fiskars.
BY REVENUE
Fiskars sells 68% online and 32% offline. Online runs through 2 retailers; offline through 3.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 4.97M ratings on 5 retailers, Fiskars averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 4.97M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
