GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across Amazon, lowes.com, acehardware.com and homedepot.com, Gator Grip's demand is concentrated in two accounts that together drive more than 90% of tracked revenue. Amazon leads with a 51.5% revenue share, while lowes.com follows closely at 39.7%, leaving acehardware.com (7.5%) and homedepot.com (1.4%) as comparatively minor contributors. Momentum has softened over the most recent three-month window, with revenue falling 29.6% month over month and 23.6% overall since May. Pricing has drifted lower alongside volume, as the average selling price slipped 11.8% in the latest month to $18.46 and is down 8.9% across the period. That figure sits below the $20.24 year-to-date average price, suggesting promotional activity or a shift toward lower-priced items rather than a purely demand-driven decline.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 27% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 9% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Gator Grip on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Gator Grip.
BY REVENUE
Gator Grip sells 54% online and 46% offline. Online runs through 2 channels; offline through 2. Online share has moved from 60% in Mar to 42% in Jul.
Online
54%
46%
Offline
Online channels
54%
Offline channels
46%
BY REVIEW COUNT
Across 6.4K ratings on 4 channels, Gator Grip averages 3.6★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
3.6
/ 5
From 6.4K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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