GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline retail data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Lowes.com, and Menards.com, Fire & Smoke Society saw overall revenue grow 39.7% during the period. Amazon dominated its in-store sales mix, accounting for 87.6% of revenue, while Lowes.com contributed 11.3% and Menards.com just 1.1%. The brand's average product price climbed to $12.80, reflecting a 12.6% increase over the tracked period. Momentum remained strong into the second quarter, with revenue rising 11.1% month-over-month alongside an 11.2% jump in average price. These figures underscore both accelerating demand and pricing power heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 40% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 13% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Fire & Smoke Society on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Fire & Smoke Society.
BY REVENUE
Fire & Smoke Society sells 86% online and 14% offline. Online runs through 1 channel; offline through 2.
Online
86%
14%
Offline
Online channels
86%
Offline channels
14%
BY REVIEW COUNT
Across 26K ratings on 2 channels, Fire & Smoke Society averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 26K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$9.99
Price
$31K
Revenue
$14.95
Price
$29K
Revenue
$9.43
Price
$23K
Revenue
$51.49
Price
$21K
Revenue
$9.99
Price
$21K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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