GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026 across Home Depot, Lowe's and Amazon, FEIN posted an average product price of $140.50. Home Depot was the brand's largest revenue contributor at 47.7% share, followed closely by Lowe's at 41.7%, while Amazon accounted for the remaining 10.5%. That near-even split between the two home improvement retailers leaves FEIN heavily concentrated in a single retail channel type, with limited diversification elsewhere. Momentum weakened over the tracked quarter, with revenue down 28.3% overall and a sharp 40.2% month-over-month decline in the most recent period. Pricing softened alongside volume, as the average selling price slipped 13.2% to $113.90, a 19.1% drop versus the prior month.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 28% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for FEIN on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for FEIN.
BY REVIEW COUNT
Across 39K ratings on 3 channels, FEIN averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 39K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$268.36
Price
$125K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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