GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January 1 through September 30, 2026 across Amazon, menards.com, acehardware.com, and lowes.com, EZ-Pour's sales are concentrated in two dominant channels. Amazon accounts for 51.8% of year-to-date revenue, with menards.com close behind at 42.5%, leaving acehardware.com (4.3%) and lowes.com (1.3%) as marginal contributors. The brand carries an average product price of $13.15, with pricing climbing 5.8% over the tracked period to reach $14.01 in the most recent month. Revenue momentum has been positive as well, rising 11.4% overall and jumping 20.1% month over month in the latest period. That combination of rising prices and accelerating revenue suggests demand strength rather than discount-driven volume.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for EZ-Pour on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for EZ-Pour.
BY REVENUE
EZ-Pour sells 55% online and 45% offline. Online runs through 2 channels; offline through 2.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 170K ratings on 4 channels, EZ-Pour averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 170K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$14.50
Price
$95K
Revenue
$12.89
Price
$59K
Revenue
$27.05
Price
$53K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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