GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data from January to May 2026, Farm and Ranch generated 100% of its tracked revenue exclusively through Ace Hardware, making it a single-retailer brand across the monitored period. The brand demonstrated strong momentum with revenue growing an impressive 44.6% over the observed trend period, signaling accelerating consumer demand. Despite this revenue surge, Farm and Ranch maintained accessible pricing with an average product price of $27.47, which actually decreased 2.7% over the same period. This combination of rising sales volume and declining average price suggests the brand is successfully driving higher unit sales rather than relying on price increases for growth. Farm and Ranch's concentrated retail strategy through Ace Hardware appears to be delivering significant returns heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 45% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Farm and Ranch on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Farm and Ranch.