Farm and Ranch

Farm and Ranch Market Overview

According to offline retail data from Grips Intelligence, the Farm and Ranch brand generated all of its tracked revenue through a single channel, acehardware.com, which held 100% of channel revenue share during the January 1 to June 30, 2026 period. The brand's average product price stood at $27.38, though pricing softened modestly with average price declining 2.3% over the tracked window. Revenue faced headwinds in the second quarter, dropping 11.8% across the April 1 to June 30, 2026 timeseries period. The steepest contraction came in a single month, when revenue fell 28.7% versus the prior month. Because all sales concentrate in one in-store retail channel, Farm and Ranch's performance remains tightly linked to the reach and traffic of that sole partner.