According to in-store data from Grips Intelligence, Estwing generated the largest share of its revenue through Amazon at 48.7%, followed by Lowes.com at 32.5%, Menards.com at 10.6%, and Acehardware.com at 7.4% during Q1 2026 (January–March). The brand's average product price across these four tracked retailers stood at $29.72. Estwing saw a notable 20.9% month-over-month revenue increase in the most recent month of the period, contributing to an overall 2.0% revenue growth across the quarter. Meanwhile, average pricing dipped 4.0% over the same timeframe, suggesting a shift toward more competitively priced or lower-tier product purchases. These trends indicate that Estwing is driving stronger sales volume even as its price point softens across major retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 2% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Estwing on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Estwing.
BY REVENUE
$46.98
Price
$136K
Revenue
$34.98
Price
$60K
Revenue