According to Grips Intelligence in-store data tracked across Lowe's, Amazon, Ace Hardware, and Home Depot between January 1 and August 31, 2026, Espoma's demand is concentrated in big-box retail, with lowes.com accounting for 36.0% of year-to-date revenue. Amazon follows at 30.8%, while acehardware.com contributes 19.6% and homedepot.com trails at 13.6%, giving the brand a relatively balanced but retailer-dependent footprint. The average product price sits at $19.11, though price positioning varies sharply by channel, with Ace Hardware assortments clustering near $12–$18 and Amazon listings averaging closer to $24–$25. Momentum has cooled noticeably in the most recent stretch, with revenue down 27.3% month over month and 42.3% overall across the June–August timeseries window. Average selling price slipped a modest 2.3% to $19.43 over the same period, suggesting the revenue decline is driven more by volume and seasonality than by discounting.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 42% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Espoma on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Espoma.
BY REVENUE
Espoma sells 68% online and 32% offline. Online runs through 3 channels; offline through 2. Online share has moved from 60% in Apr to 77% in Aug.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 464K ratings on 4 channels, Espoma averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 464K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis