Black Kow

Black Kow Market Overview

According to in-store data from Grips Intelligence covering January 1 through July 31, 2026 across Lowe's, Ace Hardware, and Menards, Black Kow's brick-and-mortar performance is heavily concentrated in a single retail partner. Lowes.com accounts for 79.3% of year-to-date revenue, followed by acehardware.com at 16.2% and menards.com at just 4.3%, leaving the brand exposed to shifts in one dominant account. Pricing has held firm in the low single digits, with an average product price of $6.62 that rose 3.4% over the tracked period. Revenue, however, has softened sharply, falling 51.6% month over month and 74.7% overall, a trajectory consistent with the seasonal wind-down that typically follows the spring gardening peak. The combination of rising average price and steep volume decline suggests demand timing, rather than price competitiveness, is the primary driver of recent trends.