GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Escali held an average product price of $21.62 across the January 1 to June 30, 2026 period, with tracking spanning Amazon and homedepot.com channels. Escali Corp is a privately-held company designing and manufacturing scales, timers and thermometers, headquartered in Burnsville, Minnesota. The data shows Amazon commanded a dominant 96.4% revenue share versus just 2.7% for homedepot.com, underscoring heavy channel concentration. Overall revenue declined 14.8% across the observed period, even as the average selling price edged up 1.6%. On Home Depot, the highest-priced item tracked was the High Capacity Anti-Slip Bathroom Scale at $48.01, well above the brand's category-wide average price.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 15% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Escali on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Escali.
BY REVIEW COUNT
Across 176K ratings on 2 channels, Escali averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 176K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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