Home/Insights/Brands/DurableProduct Intelligence - 2026 YTD USA

Durable

200K+

Products Sold, Jan to Sep 2026

300+

# Offline Stores

$9.21

Avg. Price

4.5

Avg. Rating

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Durable Market Overview

Grips Intelligence in-store data tracked across Amazon, menards.com and lowes.com from January 1 to September 30, 2026 shows Durable — a brand of privately held, family-owned DURABLE Hunke & Jochheim GmbH & Co. KG — commanding an average product price of $9.24. Amazon dominates the mix with a 67.4% revenue share, while menards.com contributes a substantial 30.0% and lowes.com accounts for just 2.3%. That concentration leaves Durable heavily dependent on a single retail channel, with Menards serving as the only meaningful secondary outlet. Momentum has softened over the measured window, with revenue down 5.1% overall even as the most recent month posted a 3.6% month-over-month gain. Pricing has also eased, with the average price slipping 9.8% across the period to $9.33 in the latest month, a 5.0% monthly decline that suggests promotional or mix-driven pressure.

Revenue Share by Channel
Data covers Amazon, Menards, Lowe's

Durable's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 1% from Jul to Sep.

Monthly revenue

Indexed values, 0-100

Durable's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 5% from Jul to Sep.

Average price

Absolute values in $

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Durable's categories

REVENUE SHARE

Lowe's

Revenue distribution across product categories for Durable on Lowe's.

Lowe's

Categories by revenue share

Distribution in %

Durable's channels

REVENUE SHARE

Revenue distribution across tracked channels for Durable.

Channels by revenue share

Distribution in %

Durable's online vs offline revenue split

BY REVENUE

Durable sells 69% online and 31% offline. Online runs through 2 channels; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

69%

31%

Offline

Online channels

69%

Amazon.com
Lowes.com

Offline channels

31%

Menards stores

Durable's customer ratings

BY REVIEW COUNT

Across 58K ratings on 3 channels, Durable averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 58K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Durable

BY REVENUE

Amazon
Amazon
#1Durable Heart 1,000 mg Extra-Strength Bergamonte Citrus Bergamot & Olive Leaf Extract + Non-GMO Vitamin C - Natural Heart Supplements, Healthy Cholesterol Support - Made in USA (1 Bottle)

$49.00

Price

$166K

Revenue

#2Durable Blood Pressure – Benolea Olive Leaf & Enovita Grape Seed Extract – Healthy Circulation, Nitric Oxide & Artery Support – Doctor Formulated, Vegan, Non-GMO, Made in USA (60 Capsules)

$45.00

Price

$128K

Revenue

#3Durable Cholesterol Complete – Organic Red Yeast Rice 1,600 mg + Bergamonte® Citrus Bergamot 1,000 mg + Ubiqsome® CoQ10 + Olive Leaf + Vitamin C – Doctor Formulated, Made in USA (120 Capsules)

$69.00

Price

$110K

Revenue

#4Durable RED Yeast Rice – Organic 1600 mg Extra-Strength + CoQ10 Phytosome - Cholesterol & Heart Health Support - Promotes Healthy Blood Flow & Circulation, Doctor Formulated Made in USA - 60 Capsules

$39.00

Price

$107K

Revenue

#5Durable Acid Relief – DGL & Aloe Vera – Supports Occasional Heartburn, Indigestion & Reflux – Gut & Digestive Health – Doctor Formulated, Vegan, Non-GMO, Made in USA – Powder, 30 Servings

$49.00

Price

$42K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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