Dr. Earth

Dr. Earth Market Overview

According to Grips Intelligence in-store data spanning January 1 to June 30, 2026 across Lowe's, Amazon, Ace Hardware, and Home Depot, Dr. Earth—a privately held, founder-owned company that has raised just $3.5M in a single debt round—commands a notably concentrated retail footprint. Lowe's dominates the brand's channel mix at 66.6% of year-to-date revenue, followed distantly by Amazon at 22.7%, with Ace Hardware (7.5%) and Home Depot (3.2%) rounding out the remainder. During the April 1 to June 30, 2026 tracking window, revenue slipped 7.0% versus the prior month and declined 4.0% overall, signaling softening momentum despite the peak spring gardening season. Pricing came under pressure as well, with the average price falling to $15.72—a 12.1% month-over-month drop and an 11.0% overall decline—against a blended average product price of $16.94. This combination of heavy channel dependence on Lowe's and simultaneous declines in both revenue and pricing points to potential margin and diversification risks worth monitoring.