DEWAY

DEWAY Market Overview

DEWAY, a brand within privately held C+A Global's portfolio, generated the majority of its tracked sales through Lowe's, which accounted for 64.4% of year-to-date revenue, ahead of Amazon at 23.6% and Home Depot at 12.0%, according to in-store data from Grips Intelligence covering January 1 through September 30, 2026. Across that period, the brand's average product price stood at $48.87, though pricing has trended downward, falling 20.5% over the most recent quarter to $38.61. Revenue followed a similar trajectory, declining 41.6% across the July through September window, including a 6.5% month-over-month drop in the final period measured. The concentration of nearly two-thirds of revenue in a single retail channel leaves the brand notably exposed to shifts in that partner's shelf space and promotional calendar. Taken together, the simultaneous contraction in both price and revenue suggests discounting has not been sufficient to offset softening unit demand.