GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Coca-Cola generated the majority of its revenue through Amazon, which accounted for 80.6% of total revenue share across tracked retailers from January to May 2026. Lowes.com followed as the second-largest channel at 14.1%, with Office Depot and acehardware.com contributing 3.3% and 1.0% respectively. The brand's average product price during this period stood at $7.23, though pricing saw a notable 7.0% decline over the tracked timeframe. Despite the downward price trend, Coca-Cola's revenue demonstrated positive momentum with a 2.8% month-over-month growth in the most recent period. Amazon's dominance as a sales channel underscores the brand's heavy reliance on the e-commerce giant for its online retail performance.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 1% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 7% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Coca-Cola on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Coca-Cola.
BY REVENUE
Coca-Cola sells 82% online and 18% offline. Online runs through 2 retailers; offline through 3. Online share has moved from 91% in Jan to 68% in May.
Online
82%
18%
Offline
Online channels
82%
Offline channels
18%
BY REVIEW COUNT
Across 1.52M ratings on 4 retailers, Coca-Cola averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 1.52M ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
BY REVENUE
