GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Camillus generated the vast majority of its revenue through menards.com, which accounted for 78.9% of total revenue share, followed by Amazon at 20.5%. The brand maintained an average product price of $23.41 across tracked retailers during this period. Notably, Camillus experienced an overall revenue decline of 10.2% from March to May 2026, suggesting softening demand across its retail channels. Despite the revenue dip, average pricing remained relatively stable, edging up 0.4% over the same timeframe. This pricing resilience amid declining revenue may indicate that the brand is holding firm on margins rather than pursuing aggressive discounting strategies.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 10% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 0% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Camillus on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Camillus.
BY REVENUE
Camillus sells 21% online and 79% offline. Online runs through 2 retailers; offline through 1. Online share has moved from 33% in Jan to 11% in May.
Online
21%
79%
Offline
Online channels
21%
Offline channels
79%
BY REVIEW COUNT
Across 18K ratings on 2 retailers, Camillus averages 4.5★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.5
/ 5
From 18K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
