GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 to August 31, 2026 across Amazon, Lowe's, Home Depot, Menards and Ace Hardware, Boss — a brand owned by Frankfurt-listed HUGO BOSS AG (FWB: BOSS) — generated an average product price of $32.47. Amazon dominates the brand's tracked revenue with a 69.2% share, while Lowe's follows at 19.8% and the remaining three retailers together account for roughly 11%. Pricing has trended upward over the period, with average price rising 8.3% overall to $36.34 in the most recent month, a 1.1% month-over-month gain. Revenue, however, has moved the other way, slipping 8.1% versus the prior month and 1.5% across the tracked window. The combination of rising prices and softening revenue suggests unit volumes are under pressure even as the brand holds firmer price points.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 2% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 10% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Boss on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Boss.
BY REVENUE
Boss sells 82% online and 18% offline. Online runs through 3 channels; offline through 3.
Online
82%
18%
Offline
Online channels
82%
Offline channels
18%
BY REVIEW COUNT
Across 314K ratings on 5 channels, Boss averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 314K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$0.99
Price
$22K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
