GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data covering January 1 through September 30, 2026 across Ace Hardware, Lowe's, Amazon and Home Depot shows Blues Hog concentrating the bulk of its measured sales in a single retail partner. Ace Hardware alone accounts for 71.0% of year-to-date revenue, with Lowe's at 19.4%, Amazon at 7.9% and Home Depot trailing at just 1.7%. Momentum has softened over the measured window, with revenue down 43.9% overall and a further 12.4% decline in the most recent month tracked. Pricing has drifted lower as well, with the average product price slipping 7.9% to $14.59 against a year-to-date average of $15.14. That combination of falling volume and softening price points suggests promotional pressure rather than a straightforward demand shift, according to Grips Intelligence.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 44% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 8% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Blues Hog on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Blues Hog.
BY REVENUE
Blues Hog sells 30% online and 70% offline. Online runs through 3 channels; offline through 1. Online share has moved from 25% in May to 18% in Sep.
Online
30%
70%
Offline
Online channels
30%
Offline channels
70%
BY REVIEW COUNT
Across 32K ratings on 4 channels, Blues Hog averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 32K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$10.59
Price
$17K
Revenue
$15.44
Price
$16K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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