GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked across Amazon and Best Buy from January 1 to September 30, 2026, Blue Tees generates 98.5% of its year-to-date revenue through Amazon, leaving just 1.5% at Best Buy. That concentration leaves the brand highly exposed to performance shifts on a single retail channel. Revenue trends point to softening momentum, with the most recent month down 31.9% sequentially and overall revenue falling 49.3% across the tracked timeseries period of July through September 2026. Pricing has eased alongside volume, with the average selling price at $168.80 in the latest month, a 7.0% month-over-month decline and a 6.6% drop over the period. The year-to-date average product price of $168.67 positions Blue Tees in the mid-to-premium tier of its competitive set.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 49% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Blue Tees on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Blue Tees.
BY REVIEW COUNT
Across 29K ratings on 2 channels, Blue Tees averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 29K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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