GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January 1 through September 30, 2026, Better Living's tracked performance spans four retail channels: Amazon, menards.com, lowes.com and homedepot.com. Amazon dominates the mix at 68.5% of year-to-date revenue, with menards.com a distant second at 21.6%, while lowes.com (7.8%) and homedepot.com (2.2%) together account for roughly a tenth of sales. The brand's average product price sits at $29.11 year-to-date, though pricing has trended upward, rising 4.0% over the measured period to $30.71 in the most recent month, a 2.7% month-over-month increase. Revenue, by contrast, has been comparatively flat, slipping 1.7% overall despite a modest 0.7% month-over-month gain in the latest period. That divergence between firming prices and softening revenue suggests unit volumes are the pressure point to watch heading into the next quarter.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 2% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Better Living on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Better Living.
BY REVENUE
Better Living sells 70% online and 30% offline. Online runs through 2 channels; offline through 2. Online share has moved from 7% in May to 78% in Sep.
Online
70%
30%
Offline
Online channels
70%
Offline channels
30%
BY REVIEW COUNT
Across 284K ratings on 4 channels, Better Living averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 284K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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