GRIPS CUSTOMERS & RESEARCH PARTNERS
Hookless, a brand operated by Focus Products Group International, holds an average product price of $30.44 across in-store retail channels tracked by Grips Intelligence from January 1 to July 31, 2026. Lowes.com leads distribution with a 48.6% share of year-to-date revenue, followed by Amazon at 38.3% and homedepot.com at 13.0%. Momentum has been mixed over the May–July window, with revenue climbing 26.9% month over month in the most recent period yet still down 17.3% across the quarter. Pricing has softened considerably, with the average price falling 21.2% over the same span to $25.93. That combination of tightening price points and a top-heavy channel mix concentrated at Lowe's points to a brand leaning on promotional volume to defend share.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 17% from May to Jul.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 21% from May to Jul.
REVENUE SHARE
Revenue distribution across product categories for Hookless on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Hookless.
BY REVENUE
Hookless sells 55% online and 45% offline. Online runs through 3 channels; offline through 1.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 68K ratings on 3 channels, Hookless averages 4.6★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.6
/ 5
From 68K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$41.07
Price
$10K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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