GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Bengal generated an average product price of $20.89 across Amazon, Lowes.com, and AceHardware.com between January and April 2026. Amazon dominated Bengal's revenue share at 66.7%, followed by Lowes.com at 20.5% and AceHardware.com at 12.4%. The brand experienced impressive revenue growth of 59.6% over the tracked period, signaling strong momentum across its retail channels. Notably, Bengal's average price decreased by 10.5% during this timeframe, suggesting a competitive pricing strategy that may be fueling its sales acceleration. This combination of aggressive pricing and rising revenue positions Bengal as a brand gaining significant traction in the market.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 59% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 10% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Bengal on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Bengal.
BY REVENUE
Bengal sells 74% online and 26% offline. Online runs through 2 retailers; offline through 2.
Online
74%
26%
Offline
Online channels
74%
Offline channels
26%
BY REVIEW COUNT
Across 182K ratings on 3 retailers, Bengal averages 4.6★. Most reviews sit on products in the 4.6–4.8★ range.
BRAND AVERAGE
4.6
/ 5
From 182K ratings
Brackets group products by their displayed average rating; each product's reviews are credited to its product-average bracket. This is not a per-star customer breakdown.
