GRIPS CUSTOMERS & RESEARCH PARTNERS
Grips Intelligence in-store data tracked Bengal from January 1 to September 30, 2026 across three retail channels: Amazon, Lowes.com and AceHardware.com. Amazon leads distribution with a 51.1% revenue share, followed by Lowes.com at 35.4% and AceHardware.com at 13.2%, giving the brand a concentrated but multi-retailer footprint. The average product price sits at $20.35, with pricing climbing 12.2% over the tracked period and reaching $23.03 in the most recent month, an 8.4% month-over-month increase. Revenue growth has been steadier than pricing, rising 5.5% versus the prior month and 2.7% across the measured window, suggesting higher price points have not materially dampened demand. At Lowe's, assortment spans roughly $12.94 to $23.98 per item, indicating room for the brand to push buyers toward its higher-value offerings.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 12% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for Bengal on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Bengal.
BY REVENUE
Bengal sells 74% online and 26% offline. Online runs through 2 channels; offline through 2. Online share has moved from 70% in May to 83% in Sep.
Online
74%
26%
Offline
Online channels
74%
Offline channels
26%
BY REVIEW COUNT
Across 231K ratings on 3 channels, Bengal averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 231K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$23.33
Price
$58K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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