GRIPS CUSTOMERS & RESEARCH PARTNERS
AT&T, owned and operated by AT&T Inc. (NYSE: T), generated an average product price of $68.71 across offline retail channels tracked by Grips Intelligence from January 1 to September 30, 2026. Amazon dominates the brand's in-store revenue mix at 92.4%, with Best Buy accounting for 4.9% and homedepot.com trailing at 1.6%. Over the July-to-September timeseries window, revenue grew 3.5% month-over-month in the most recent period, though it remains down 6.4% overall across the quarter. Average pricing has softened in parallel, slipping 6.2% to $66.72 over the same stretch. The concentration of nearly all measured revenue in a single channel suggests limited diversification risk mitigation across AT&T's tracked offline retail footprint.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Jul to Sep.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Jul to Sep.
REVENUE SHARE
Revenue distribution across product categories for AT&T on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for AT&T.
BY REVENUE
AT&T sells 95% online and 5% offline. Online runs through 2 channels; offline through 2.
Online
95%
5%
Offline
Online channels
95%
Offline channels
5%
BY REVIEW COUNT
Across 3.76M ratings on 3 channels, AT&T averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 3.76M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$65.42
Price
$1.32M
Revenue
$83.11
Price
$1.16M
Revenue
$111.78
Price
$654K
Revenue
$183.21
Price
$281K
Revenue
$134.95
Price
$272K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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