GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Anvil generated the majority of its revenue through Ace Hardware (54.7%) and Home Depot (37.4%) between January and April 2026, with Amazon and Lowe's contributing a combined 7.9% across the four tracked retailers. The brand maintained a low average product price of $9.22, reflecting its concentration in affordable hardware essentials. Notably, Anvil's average price surged 67.1% over the tracked period, suggesting a shift toward higher-priced product sales or pricing adjustments across its retail partners. Revenue also trended positively, growing 7.3% over the same timeframe. This combination of rising prices and steady revenue growth signals strengthening demand and potential category expansion for Anvil in the home improvement space.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 7% from Feb to Apr.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 67% from Feb to Apr.
REVENUE SHARE
Revenue distribution across product categories for Anvil on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Anvil.
BY REVENUE
