GRIPS CUSTOMERS & RESEARCH PARTNERS
According to offline in-store data from Grips Intelligence covering January 1 to June 30, 2026 across Amazon, Home Depot, Lowe's, Best Buy, and Newegg, Antennas Direct commanded an average product price of $96.00 during the period. Amazon dominated the brand's revenue mix with a 75.3% share, while homedepot.com and lowes.com followed at 9.1% and 7.1% respectively, per Grips Intelligence. Between April 1 and June 30, 2026, overall revenue grew 10.9%, underscoring strengthening momentum across tracked channels. Meanwhile, the average selling price edged down 1.1% over the same timeseries period, settling near $93.08. Together, these Grips Intelligence datapoints point to healthy top-line growth paired with modest pricing pressure across the brand's retail footprint.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 11% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Antennas Direct on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Antennas Direct.
BY REVENUE
Antennas Direct sells 94% online and 6% offline. Online runs through 4 channels; offline through 1.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 150K ratings on 5 channels, Antennas Direct averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 150K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$126.61
Price
$346K
Revenue
$99.99
Price
$183K
Revenue
$125.70
Price
$109K
Revenue
$69.00
Price
$68K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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