GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data for January–February 2026, Aluratek generated the vast majority of its tracked online revenue through Best Buy, which accounted for 84.6% of total revenue share, with Amazon capturing the remaining 14.8%. The brand's average product price during this period stood at $71.99, reflecting a notable 24.3% increase in average price over the trailing three-month window starting December 2025. Despite this upward pricing trend, Aluratek experienced a significant 73.0% decline in overall revenue across the same trailing period, suggesting that higher prices may be coinciding with reduced unit demand. The combination of rising average prices and falling revenue points to a potentially challenging sales environment for the brand heading into mid-2026. These dynamics make Aluratek a noteworthy case study in how pricing shifts can intersect with volume contraction across major online retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 73% from Dec to Feb.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 24% from Dec to Feb.
REVENUE SHARE
Revenue distribution across product categories for Aluratek on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Aluratek.
