GRIPS CUSTOMERS & RESEARCH PARTNERS
Alien Tape, tracked by Grips Intelligence across in-store retail channels from January 1 to June 30, 2026, saw overall revenue grow 30.9% during the period, signaling strong momentum in offline distribution. According to Grips Intelligence, Amazon led revenue share at 43.6%, followed by lowes.com at 33.8% and acehardware.com at 22.5%, reflecting a diversified three-channel footprint. The brand's average product price held steady at $20.87, edging down just 0.5% over the period. Between April 1 and June 30, 2026, however, Grips Intelligence data shows monthly revenue dipped 3.4% versus the prior month, hinting at a near-term plateau despite the broader upward trend. Together, these Grips Intelligence datapoints point to a resilient brand balancing marketplace and brick-and-mortar retail exposure with stable pricing.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 31% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Alien Tape on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Alien Tape.
BY REVENUE
Alien Tape sells 51% online and 49% offline. Online runs through 2 channels; offline through 2. Online share has moved from 1% in Feb to 52% in Jun.
Online
51%
49%
Offline
Online channels
51%
Offline channels
49%
BY REVIEW COUNT
Across 49K ratings on 3 channels, Alien Tape averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 49K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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