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Jul 2026
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Home/Insights/Retailers/lionbrand.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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1.2M
Revenue
Jul 26
1.2M
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$50-75
AOV
Jul 26
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Lionbrand.com is a comprehensive online platform that offers a wide range of yarns, patterns, and knitting/crochet supplies. The website provides a diverse selection of premium quality knitting/crochet supplies and an extensive collection of patterns for users to explore and create fashionable and handmade items for various projects.

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lionbrand.com Annual Revenue and Growth

lionbrand.com's annual sales on its online store amounted to $11.9M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$11.9M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
lionbrand.com revenue by year

lionbrand.com's monthly revenueOVER TIME
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Over the past three months, lionbrand.com revenue has experienced growth of 56%, compared to the preceding three months.

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lionbrand.com revenue growth for last six months
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OVERVIEW
lionbrand.com significantly outperforms a typical crafts store in various performance metrics for the month of July 2026. With online sales revenue of $1.2 million, it far exceeds the $33,500 that a typical crafts store generates. Additionally, lionbrand.com achieves a conversion rate of 1.00-1.50%, which is within the category's typical range of 0.97% to 4.34%. Its average order value (AOV) of $50-75 also falls within the typical crafts store range of $37 to $315. Finally, lionbrand.com attracted 1.2 million sessions, a stark contrast to the approximately 15,000 sessions seen by a typical crafts store.
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lionbrand.com competitors

In July 2026, lionbrand.com trails its competitors significantly in revenue, earning $1.2 million compared to lovecrafts.com’s $4.2 million, which is a gap of $3 million. In terms of transactions, lionbrand.com ranks second with 16,700 transactions, trailing lovecrafts.com by 19,000. Both lionbrand.com and herrschners.com have an average order value (AOV) of $50-75, but lionbrand.com outperforms herrschners.com in total revenue. However, lionbrand.com still falls short in sessions, receiving 1.2 million compared to lovecrafts.com’s 2 million, leading to a difference of 800,000 sessions. The conversion rate for lionbrand.com ranges from 1.00-1.50%, which is lower than lovecrafts.com’s 1.50-2.00% but higher than herrschners.com’s 2.00-2.50%. Overall, while lionbrand.com shows some strengths, it clearly lags behind lovecrafts.com across the key metrics of revenue, transactions, and sessions.

lovecrafts.com screenshot
#1 lovecrafts.com
4.2M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
herrschners.com screenshot
#2 herrschners.com
960.1K
Revenue
595.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
knitpicks.com screenshot
#3 knitpicks.com
1.5M
Revenue
756.4K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
premieryarns.com screenshot
#4 premieryarns.com
418.1K
Revenue
764.5K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
anniescatalog.com screenshot
#5 anniescatalog.com
207K
Revenue
6.6K
Sessions
31.5-32.0%
Conv. rate
$75-100
AOV
lionbrand.com vs top market performers
lionbrand.com
top retailers
conversion rate vs average order value for lionbrand.com and its competitors
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Revenue share by device at lionbrand.com

In July large majority of sales on lionbrand.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In July large majority of sales on lionbrand.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

Industries lionbrand.com operates in

lionbrand.com is tracked across 7 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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lionbrand.com channels

Identify top traffic channels that drive growth for lionbrand.comand discover how performance of traffic channels has changed over time.

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lionbrand.com Google Ads spend

Evaluate lionbrand.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lionbrand.com devices

Review lionbrand.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lionbrand.com top markets

Explore lionbrand.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lionbrand.com country & global rank

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