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Nov 2025
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Home/Insights/Retailers/wetakethecake.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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21K
Revenue
Nov 25
4.7K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$125-150
AOV
Nov 25
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The website wetakethecake.com specializes in selling a diverse range of cakes. They offer a variety of flavors, designs, and sizes of cakes that can be customized based on customer preferences. The website also features a simple navigation system for easy browsing and purchasing.

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wetakethecake.com Annual Revenue and Growth

wetakethecake.com's annual sales on its online store amounted to $346.6K in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$346.6K
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
wetakethecake.com revenue by year

wetakethecake.com's monthly revenueOVER TIME
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Over the past three months, wetakethecake.com revenue has experienced growth of 48%, compared to the preceding three months.

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wetakethecake.com revenue growth for last six months
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OVERVIEW
In November 2025, wetakethecake.com generated $21,049 in online sales with a conversion rate of 3.00-3.50%, below the industry median of $55,990 and the high of 6.77%. Its average order value (AOV) ranged between $125-150, which is lower than the FOOD AND DRINK benchmark of $184. The site attracted 4,668 sessions, significantly less than the median of 15,991 and the highest, kroger.com, which achieved 42,332,652 sessions. Overall, while wetakethecake.com demonstrates respectable performance metrics, it has room for improvement in revenue and traffic compared to industry leaders.
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wetakethecake.com competitors

In November 2025, wetakethecake.com had a revenue of $21,049 from 161 transactions and 4,668 sessions, with an average order value (AOV) ranging from $125 to $150 and a conversion rate of 3.00-3.50%. Comparing this to its competitors, bakemeawish.com stood out with a revenue of $881,866 from 4,535 transactions and 89,835 sessions, AOV between $175 and $200, and a conversion rate of 5.00-5.50%. Meanwhile, nothingbundtcakes.com had a revenue of $6,798,496 from 96,365 transactions and 2,948,769 sessions, with a lower AOV of $50-$75 but a similar conversion rate. Other competitors like milkbarstore.com, sweetesbakeshop.com, and wilton.com also showcased varying levels of performance in terms of revenue, transactions, sessions, AOV, and conversion rate. Overall, wetakethecake.com falls behind in revenue and sessions compared to its competitors, but holds its own in terms of AOV and conversion rate.

bakemeawish.com screenshot
#1 bakemeawish.com
881.9K
Revenue
89.8K
Sessions
5.0-5.5%
Conv. rate
$175-200
AOV
nothingbundtcakes.com screenshot
#2 nothingbundtcakes.com
6.8M
Revenue
2.9M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
milkbarstore.com screenshot
#3 milkbarstore.com
1.4M
Revenue
309.4K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
sweetesbakeshop.com screenshot
#4 sweetesbakeshop.com
463.4K
Revenue
47.2K
Sessions
5.0-5.5%
Conv. rate
$175-200
AOV
wilton.com screenshot
#5 wilton.com
135.1K
Revenue
210.1K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
wetakethecake.com vs top market performers
wetakethecake.com
top retailers
conversion rate vs average order value for wetakethecake.com and its competitors
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Revenue share by device at wetakethecake.com

In November large majority of sales on wetakethecake.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on wetakethecake.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wetakethecake.com channels

Identify top traffic channels that drive growth for wetakethecake.comand discover how performance of traffic channels has changed over time.

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wetakethecake.com Google Ads spend

Evaluate wetakethecake.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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wetakethecake.com devices

Review wetakethecake.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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wetakethecake.com top markets

Explore wetakethecake.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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wetakethecake.com country & global rank

Assess the ranking of wetakethecake.com among other retailers within its primary country and worldwide.

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